The media can be used for a good thing or a bad thing; it really depends on the person using media sources. Media influences culture should give you an idea on just how powerful a tool it is in our present day and age. No matter where you go there is media and culture around you.
Everyone has their own opinion of media, it can be a positive and negative on social influence. I think that it can be a positive and negative influence, because it depends if a person uses the media as something to learn from. Media can be hurtful and it can be a negative influence in that way. The media has brought the people all over the world very closer. We have to take the positive aspects and use it for good purpose. The media and public should help to drive away the negative effects of the media (According to Answer.com 2012).